After being awarded the rights to build a global brand by the NFL in the Republic of Ireland and Northern Ireland through the league’s Global Markets Program, the Steelers are aspiring to play a game there in the future.
Steelers Director of Business Development and Strategy Daniel Rooney made the trip to Ireland for a press conference on Thursday, where the team talked about their aspirations and plans for the future with the rights. In those plans, the teams hope, to include a game in Ireland at some point in the future.
“Our aspirations long term are to play a game in Ireland,” Rooney said to the Associated Press “As we move through the process, we’ll be evaluating all options.”
Read more from our partners at Sports Now Group Pittsburgh.
Download the FREE WPXI News app for breaking news alerts.
Follow Channel 11 News on Facebook and Twitter. | Watch WPXI NOW